Saturday, June 7, 2008

Best Email Marketing - 7 Best Ways to Create More Money In Article Marketing

Article marketing continues to make wonders in terms of generating traffic for various websites. Most webmasters agree that it is one of the best tools in pulling up search engine ranking and making their site more popular and frequently visited. If you'd like to use article marketing so you can create more money from it, here are the best ways to do it:

1. Write more quality, meaningful articles. The first step to article marketing is writing numerous articles that will show your expertise on your chosen field. Remember, each article will represent your or your company, so they better offer valuable and credible information that will make readers trust you.

2. Prepare a killer resource box. Your resource box must be compelling enough to make your readers click your website's URL. It must contain your name, your website address, and your call for action.

3. Make your articles scannable and easy on the eyes. Don't submit lengthy articles that will surely bore your readers. Instead, submit articles that run 250-500 words that are full with information and juicy details that your readers are looking for. Make your articles scannable by using bullets or numbers when you are presenting steps or tips. You can also use sub topics.

4. Submit your articles to major article submission sites. To date, there are more than 200 hundred article submission sites but only half of them generate good traffic. Don't waste your time submitting your articles to those that cannot help you increase your site's popularity, instead focus your energy to the ones that can promise you huge number of visitors like ezinearticles.com.

5. Make your landing page compelling. Once you have successfully drove online users to your website, make sure that it functions well and offers readers what they are looking for. It may be more information or the products and services that you are offering.

6. Use the traffic to your advantage. Once you have done all of the 5 tips, you'll be sure to get more traffic to your site. Use this to increase your sales and profits. Offer your visitors with the products and services.

7. Make money from the traffic you have created. To convert your traffic to instant cash, you can sell space on your webpage to various advertisers. If they see that you're generating enormous traffic, they won't think twice in posting banner ads to your webpage.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

How to Get High Listing for Your Website in Search Engines

Welcome

Welcome to the world of Internet Marketing. Now you can use the knowledge you gain in this Special Report to market your products and services using the web, and reap rich rewards.

Introduction:

Google has changed our world forever. We no longer ask people for recommendations; we no longer call our friends for long chats. We no longer idle our time at the coffee machine…

We are mostly busy at our Notebooks or PCs, finding something or the other on the Internet, using search engines like Google or Yahoo. There is so much happening in the world, and internet is becoming the key medium to stay in touch with everything – electronic greeting cards, MSN messenger, GMail, Net2Phone, grocery shopping, Amazon, eBay, Internet Radio & TV… you name it, and it is available on the Internet. So why would you or your customers leave home at all.

Small Businesses Need a Jumpstart on the Internet

With all this happening at warp speed, the small business owner has to think of ways to get their product or service in front of eager buyers. And where do you find such eager buyers? After all they may not visit your shop or office. Hint: Find them on the Internet.

Two Ways to Get New Customers

There are only two ways to get customers - either you find them, or they find you.

Push Method – You find your Customers

Competing in a global marketplace, you will have increasingly less time to find customers yourself. And the more you chase customers, the more they run away from you.

Pull Method – Your Customers Find You

A pull method, where the prospects eagerly seeking your products or services find you works the best. Because they seek you - “the expert”, you have a much higher perceived value, and consequently, you have to do much less of selling… (They are already sold when they found the expert in you).

Make it Easier to Find You

If you (meaning your website) is easy to find, more prospects will not have to hunt you down. Today, they may search high and low on the search engines finding your products and services.

If your website is listed high on the search engines (Hint: in the first page or two), you have a high chance of getting their attention. If you are among the remaining 432 million pages, you stand no chance.

Not everyone can be in the top pages of search engine results. But you can, if you follow certain principles, some guidelines, and show persistence and perseverance.

The art of optimizing your web pages, so that Search engine think they are highly relevant to what people are searching for, is called Search Engine Optimization, or SEO in short.

Search Engine Optimization Explained

Search Engine Optimization (SEO) is making your each page on your website work like a magnet to attract eager prospects. It starts will identifying those keywords that people are most likely to search your product or service for in search engines.

Keyword Identification

For example, if you sell rare second hand watches on the web, you want those people who search for “second hand Rolex”, or “used Patek Philippe” or “rare branded watches” to come to your website.

Optimizing your Web Page for these Keywords

So you optimize the pages with such keywords. You use these so called “keywords” in your web copy (body or text written on your webpage). There are many ways to get these words on the page.

For example – your page title could be “How to Select a Rare Branded Watch”. Then the various paragraphs on this page could have sub heading like – “Finding the Rare Branded Watch”, “How to identify a Fake Branded Watch”, “Negotiating Price for a Rare Branded Watch”, “Huge Collection of Second Hand Rolex Watches” etc.

Search Engines Find Your Goldmine

You might have noticed that the keyword “rare branded watch” has already appeared multiple times in the title, body, and description. The Search Engines think that you have a great content for the word “rare branded watch”, and move your listing much higher in the search engine results.

If you consistently and correctly do this, you have a much better chance of hitting the top pages for your keywords.

Don’t Over Do it, or you will get banned

This is just one of the techniques. Of course you can’t over do it, or else Google could punish your site and not show it at all if they think you have purposely “stuffed” your keywords in the body of your webpage, and the sentences do not make much sense. So do it carefully, and benefit from this technique, but don’t go overboard.

Other Ways to Get a High Search Engine Listing

SEO requires you to tweak so many aspects of your website – you could continue to do it for the next few months easily. And this is a key point too… continue to make changes to your site regularly. This show that your site is current, up-to-date, and not something that was setup in 1998. Of course, a current site is rewarded with a higher rank than an old site that is never updated.

Some of the other basic SEO Techniques are:

a. Optimizing your Page Title,

b. Using appropriate Meta Tags for Keywords, Description

c. Using Descriptive Headings

d. Having a Site Map on your website

e. Making your Site Rich with Content

f. Making Navigation to inner pages easier

g. Building Inbound Links from other Directories, & Authority Sites

Each of these techniques takes time, and you must do it carefully, correctly, and make sure you keep the site updated for continuous good support from search engines.

More information is given below for each of these SEO techniques. Use it to your advantage.

Optimizing Page Title

A page title is what is displayed in top of your browser’s window. Most websites don’t even have a page title. Others have the company name as the page title. Ideally, each page of your website should have a unique page title. It should be short, yet clearly summarize what the page is all about. Keep it within 60 to 100 characters. The Windows Title bar can’t show any longer than that anyway.

Using appropriate Meta Tags for Keywords, Description

If you have never heard of Meta Tags, do not be alarmed. These Meta tags are not meant for humans. It is more meant for search engines, so that they can assess what the site is all about. To check if your webpage has Meta tags setup, visit any page on your website, and do a View Source from your browser’s menu.

You will notice that just below the < HEAD > & < TITLE > are tags like meta name="keywords" content="Branded Watches, Second hand watches” meta name="description" content="Branded Watches Unlimited – Second hand branded Watch Store”

Many search engines use these Meta tags to show the description below your website in the search engine listings pages. The biggest Search engine who uses this kind of listing is Yahoo. Even Google uses the keywords to some extent.

Using Descriptive Headings

If you know basic HTML, using Header tags (starting from H1, H2 to H6), for your headings, sub headings gets these keywords a higher weightage in search engine rankings.

You can edit the HTML for your website using editors like Microsoft FrontPage or Dream weaver. Then add a H1 tag to your most important heading line. For sub headings, use H2, and so on.

Having a Site Map on your website

A site map is a virtual map of your website. It shows how the different pages are linked to each other. With this kind of map, it becomes much easier for the search engines to reach all pages of your site, and spider them.

There are many free tools available from the search engines that can help you make a Sitemap. Even Google offers its own Google Sitemap tool.

Making your Site Rich with Content

If you regularly add Product News, Happenings, Company News, Articles of interest, then your site becomes more lively, more interesting, and a place where your prospects may find much of the information they are looking for.

A deep, content rich site is a boon to you, which will help to get higher search engine listings with ease.

Making Navigation to inner pages easier Most sites use a Breadcrumb trail kind of navigation to aid the browser in finding information, and retracting to other branches as and when needed.

A breadcrumb trail looks like this

Home > Books > Marketing Books > Magnetic Marketing

This way, a user can navigate to any level. From “magnetic marketing” back to “Books” or Home in a single click.

Search engines love a site which makes navigation easy. You prove to them that you are thinking about your browsers, your customers, and not only yourself.

Building Inbound Links from other Directories, & Authority Sites

One of the most important aspect that can make or break your journey into the top pages of search engines is Inbound Links.

Inbound links means links to your website, coming from other websites, directories and authority sites. It is no longer about content alone. Today, there are millions of great sites that are rich with content. To compete with them, you can also build great content. But that is not sufficient.

Search engines like Google and Yahoo look at who links to you. If you have great content, an authority site, then a lot of websites, blogs must be linking to that content. If no one links to you, then Google does not give you a higher rank.

Conclusion

Hope you enjoyed learning about Search Engine Optimization, and how you can get your website to get High search engine rankings. We will continue to update you with latest SEO news from time to time.

Do let me know how you feel. We like to hear from you to improve this special report and make it more useful for you. All bouquets and brick-bats are welcome. Your feedback is important to us and helps us in improving this article and other workshops that we hold regularly.

Vinai Prakash, CEO of BrandRich Marketing, is a SEO & Internet Marketing Expert. Many of his articles are published in Books and magazines around the world. You can learn more about SEO by subscribing to his newsletter. Simply send an email to info@brandrich.com. You can visit his site at http://www.brandrich.com

His recent article on E-Commerce has been published in the Small Business Book of Lists, which is available at Amazon.

Article Marketing Strategy Secrets

Article marketing can be extremely powerful for your business if you apply this strategy correctly. However like anything it does take work and if the correct article marketing strategy is used then your business will see very good results. Most people write a few articles and then they give up. If you are not doing article marketing for your business then you are missing out on a very important part.

Let us look at the main reasons you may want to consider doing article marketing for your business. The first is that leads generated from article marketing are much more responsive and convert up to ten times better than leads from other sources. The second reason is that if you use it effectively you will generate long term search engine rankings that will drive serious traffic to your web site.

Now let us look at a very successful formula that you can use to write quality articles. You need to write articles based on the attention, interest, desire and take action formula.

Your title needs to grab your readers interest so that they will read your article. Your opening paragraph needs too generate enough interest so that they will continue reading your article. The rest of the article will focus on desire where you highlight the problems that they are experiencing and propose your solution. The conclusion will help the reader to take action.

Using the correct article marketing strategy is really profitable for your business. I was advertising using ppc, reciprocal link exchanges and banner adverts. After discovering this technique I have mainly concentrated on this method of marketing as it has produced very good results and does not cost a cent. Just think if you were to start today how much free traffic you could be generating in three months time from search engines.

Would you like to know more about the magical marketing techniques that have helped me to quit my day job? I have just completed my new guide.

Download it free here: Secrets Of Internet Marketing

Here's your chance to drive massive traffic to your web site: Secrets Of Article Marketing

Mark Abrahams is a full time internet marketer who has helped others to earn a living online.

Article Marketing Secrets

Article marketing is one of the easiest ways to generate quality, qualified traffic to your web site, and I want to share with you now some secrets of article marketing.

First off, before I get into any secrets of article marketing, let me explain what is not a secret: how article marketing works.

The basic premise with article marketing is that you write articles that are related to topics on your web site, and then you put links to your web site in those articles. You submit those articles to the various online article directories, and they publish your articles on their web pages.

So what are the secrets?

One more disclaimer these are not really secrets, but since almost nobody does these, then I assume most people dont know them. You see, the average person submits somewhere in the neighborhood of 7 articles. But the average fulltime article writer submits perhaps 20 or more per day. And you have to assume that article marketing works if people are willing to spend the time to write and submit 20+ articles per day, and call it a living.

Now the secrets.

1) You have to write more than 7 articles. If you write and submit correctly a lot of articles, people see your name online a lot, they run into your articles all over the web and they naturally assume that you are an expert. Who are you going to believe the guy with 1000+ articles, or the one with 4 articles?

2) The article directories that have high page ranks in the search engines can get your articles into the top ten spots for select keywords something that your puny little site can scarcely do. So when they get your article to a top ten spot, you get clicks from the articles. And the clicks are high quality, because they not only originated in a search engine, looking for you (higher quality than PPC) but they have read your article and have decided they want to know more from you. This is really high quality traffic.

3) Your own subscribers will develop more trust in you as they read your articles online. This will augment your web site, your email campaign, your sales campaign everything.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Sean Mize is a full time internet marketer who has written over 900 articles in print and 9 published ebooks.

Fast Article Marketing - Revealed - 4 Best Ways to Excel at Article Marketing

Article marketing is one of the oldest forms of advertising that has been used even before the internet has been discovered. It was first used in newspapers where editors solicit free content from marketers in exchange of free advertising space. Due to its success, marketers have incorporated this technique in their internet marketing efforts.

Here are the 4 best ways to excel at article marketing:

1. Establish your expertise on your chosen niche by writing articles that are useful and relevant to your target market. Impart your knowledge to either help your potential clients resolve their pressing issues or increase their knowledge about the niche to which they belong to. If you can consistently provide your readers with content-rich articles, you can easily persuade them to trust you and follow your recommendations.

2. Drive quality traffic to your website by making your resource box powerful and enticing. To boost your conversation rate, communicate to your readers the benefits they can get once they accessed your website or offer incentives to make your call to action even more enticing.

3. Pull up your search engine ranking by obtaining more inbound links for your website. This can easily be done by writing and submitting more articles on publishing sites. Remember, each submission grants you at least one quality inbound link. So, the more articles you write, the higher your chances of ranking better on major search engines.

4. Increase your sales leads by writing about topics that can directly or indirectly promote your products and services. For instance, if you are selling sunglasses, you can write about celebrity sunglasses, where to find signature sunglasses, how to spot a genuine sunglasses, etc. By doing so, you will be able to attract the right kind of people who are most likely to consider the products that you offer.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Profitable Article Marketing - Uncover 6 First Methods to Accelerate Your Article Marketing

Article marketing is one of the most powerful ways to promote your online business. It does not only allow you to generate more traffic to your site but more importantly, it gives you the opportunity to show your expertise to your potential clients. If you want to accelerate your article marketing, these 6 first methods are definitely for you:

1. Learn the ropes of article marketing. Continuously update yourself with latest innovations and breakthroughs that can help you improve your article marketing strategy. You can easily do this by reading articles or tutorial to learn a thing or two about this strategy. Remember, you cannot afford to miss valuable information about article marketing because it can make a big difference on your projected result.

2. Master the art of writing a killer resource box. Your resource box must have the ability to make your readers visit your website, buy your offering, or sign up on your e-mail list.

3. Never resort to article spinning software. While these are great tools in creating different versions of an article, they are not suitable to be used in article marketing. Remember, your potential clients would like to read something that you personally wrote and not articles that just repeat the information you presented on your previous articles. Also, this software cannot guarantee the quality of your articles and this can greatly affect your objective in showcasing your expertise to your potential clients.

4. Submit articles on a regular basis. Make your presence felt by regularly posting quality articles that are useful to your potential clients.

5. Direct your visitors to appropriate web page. Depending on your call to action, the link posted on your resource box must direct your readers to where they can do what you want them to do. You can either direct them to your squeeze page or product page.

6. Make sure that your articles are of high-quality. The success of your article marketing campaign will largely depend on the quality of your articles. To succeed in this endeavor, make sure that all your articles are well-written and useful to your potential clients.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, 'Your Article Writing and Promotion Guide'

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.